This May, a group of FIT students at SUNY Korea had the opportunity to go on a two-part field trip in collaboration with the global luxury house Dior. Created to increase their understanding concerning the Dior brand identity, immersive retail experiences, and strategic marketing, the trip provided both a public showcase and a special behind-the-scenes perspective on how Dior continues to lead in the world of luxury fashion.
The trip began on May 11, with a visit to the Dior: Designer of Dreams exhibition, held at Dongdaemun Design Plaza (DDP). The exhibition, which has toured across cities such as London, Paris, and Shanghai, arrived in Seoul for a showcase running from April 19 to July 13, 2025.
With its thematic focus on flowers, gardens, and lavish balls, the exhibition showcases the creative legacy and strong identity the House of Dior has continued to build upon for decades. Students explored the venue, immersed in haute couture creations, archival designs, and multimedia displays – a window into Dior’s artistic evolution throughout the years.
The exhibition was followed by an exclusive visit to the Dior Seongsu store on Friday, May 16. Praised by LVMH Chairman Bernard Arnault for its architectural beauty and innovative concept, students gained insight into what a successful concept store looks like, from design to location curation.
The visit included a 30-minute guided tour of the space, which places Dior’s identity within a uniquely Korean context. FIT students then had the pleasure of sitting down with Dior’s Marketing Director, who led an intimate Q&A session complete with refreshments from Dior’s private café. Topics ranged from the brand's process in developing the Seongsu concept store to the specific responsibilities and challenges of luxury marketing leadership.
For students aspiring to careers in luxury fashion, retail, or marketing, the Dior collaboration was both memorable and deeply instructive. It offered a rare opportunity to witness luxury branding in action and engage directly with industry professionals – enriching their understanding and sparking new inspiration. With Dior to look up to as a leader in storytelling, design, and consumer engagement, FIT students left the experience inspired and ready to shape the future of fashion with the same visionary spirit of beauty and innovation.
Written by Student Reporter, Kenessa Washington (kenessa_washington@fitnyc.edu)
SUNY Korea is proud to celebrate the outstanding achievements of two Fashion Design alumni, Anezka Rysava and Jamie (Yoonseo) Han, who have been recognized through prestigious 2026 scholarship programs supporting the next generation of fashion designers. Both Anezka and Jamie began their fashion design education through the AAS program at FIT SUNY Korea before continuing their BFA studies at FIT in New York. Presented by the Council of Fashion Designers of America (CFDA), the scholarship supp
The campus was buzzing with energy, excitement, and new beginnings as the Fall 2026 New Student Welcome Week started. SUNY Korea welcomed 231 new students to campus for Fall 2026 New Student Welcome Week, a multi-day program designed to help incoming students prepare for university life, connect with the SUNY Korea community, and begin their academic journey. The journey began with Placement Exam Day, where students completed required placement examinations in writing and mathematics
On Wednesday, May 20, the Mechanical Engineering Department at SUNY Korea hosted the Mechanical Engineering Open Lab Day. The event introduced students to various research laboratories, engineering projects, and graduate study opportunities through a series of short presentations by professors and lab members. Students were also provided with light lunch snacks and drinks during the event. The event began with a welcome speech by Chair Changwoon Han, who discussed the importance of g
The student club Technology, AI & Law Society at SUNY Korea hosted a seminar titled “AI in the Workplace: Responsible and Effective Use of AI” on May 13, 2026. The event featured Professor Joseph S. Cabuay, who delivered a presentation focused on how artificial intelligence is being used in real workplace settings and how students can prepare for an AI-driven future. During the seminar, Professor Cabuay discussed practical AI tools and real applications that are
Beatrice (Xuan) Mak, a Spring 2023 graduate of the Fashion Institute of Technology (FIT) with a concentration in Knitwear, has been named the first-place winner of a design competition hosted by Roc Nation in collaboration with FIT. The competition was created exclusively for FIT students and aimed to recognize emerging fashion talent through creativity, innovation, and technical excellence. Representing diverse cultures and artistic influences, five FIT finalists presented their ori