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Technology and Society

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Dr. Sangchan Park Discusses the Future of Customer Loyalty and AI

AuthorDepartment of Technology and Society REG_DATE2024.07.02 Hits13

Dr. Sangchan Park has written an insightful article discussing the importance of both customer-employee and customer-customer interactions in creating loyal customers. He highlights Matthew Dixon's perspective on how reducing customer effort through these interactions can enhance service quality and reduce costs. The article also explores the transformative role of AI tools like chatbots, which are expected to manage over 95% of customer interactions by 2025, thereby revolutionizing customer service with automated responses and increased efficiency.

Link: https://www.mk.co.kr/news/contributors/11052908